Tuscan wine market flies above average. eWibe records +65% over the past 5 years

The investment market in fine wines, exempt from capital gains taxes, has shown a significant increase in its value over the past five years, with a 60 percent increase. Tuscan wines particularly stood out, outperforming the average with a 65 percent increase. In the first quarter of 2024, while the overall market saw a slight contraction of 0.7 percent, Tuscan wines continued to grow by 1.5 percent, driven by high expectations for the 2021 vintage. This analysis is provided by eWibe, a Milan-based trading platform for fine wines, founded in 2020 during the Covid period, which now has 13,000 users.

In terms of valuation, wines such as Sassicaia have seen a significant increase in price, rising from 100 euros per bottle to 300 euros in the last decade, tripling their value. Leonardo Bernasconi of eWibe points to the role of Super Tuscans in driving the interest of investors, who have begun to diversify their choices, moving from Bordeaux and Burgundy to other Italian regions such as Piedmont and Tuscany.

Specific data show significant increases in value for many Tuscan wines over the past five years, such as Le Pergole Torte 2016 and Sangiovese Case Basse 2006. Even for the 2021 vintage, there are high expectations, especially for Sassicaia, which received a perfect score of 100 from Wine Advocate, a rare distinction shared with only two other vintages. This renewed interest in indigenous wines, particularly Sangiovese, signals a trend toward the enhancement of traditional Italian varieties.

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Tuscan wine market flies above average. eWibe records +65% over the past 5 years


A city accessible to large urban areas

The city of Grosseto lies on the Rome-Livorno road axis and is connected to the large urban areas of Siena and Florence via the E78.


With regard to the Rome-Livorno axis (the so-called Tirrenica), the Italian government has announced that in 2025 work will begin on upgrading and securing one of the territory’s main road axes, with plans to upgrade, among other things, the Grosseto south-San Pietro in Palazzi section and the central section from Ansedonia to Grosseto.


As for the Siena-Grosseto link, work is under way to upgrade the E78 to four lanes .

The work specifically concerns a section of about 11.8 kilometers and affects the municipalities of Sovicille, Murlo and Monticiano.


The work, for a total investment of 195 million euros, consists of upgrading the SS223 “di Paganico” to four lanes by building a new carriageway alongside the existing one.


Grosseto also has a civil airport (Grosseto Airport-Seam Spa), which currently serves private flights, with a very strong charter traffic of about 1,500 charter flights a year for business and tourist visits.



Aeroporto Leonardo da Vinci di Roma Fiumicino a 170 Km


Aeroporto Galileo Galilei di Pisa a 155 Km


Aeroporto Amerigo Vespucci di Firenze a 155 Km



Porto di Civitavecchia a 109 Km
(per Corsica, Sardegna, Sicilia, e Isola di Capraia)


Porto di Piombino a 73 Km
(per Isola d’Elba, Isola di Pianosa, Sardegna, e Corsica)



2 ore


1 ora e 30 minuti



Grosseto-Roma, Grosseto-Sarzana